Make a website enjoyable and easy to use.
What does an User Experience Designer do?
A user experience designer, or UX designer, helps consumers get along with their computers. Or, most often, with the websites they use them to visit. Simply put: A user experience designer’s job is to make sure his or her audience is smiling, not scowling.
To achieve your goal as a user experience designer, you research consumer behavior to find out what website users want. Then you create a user profile representing your target audience, which you use to make decisions about your website’s layout, architecture, and design. You create visual mock-ups of websites and of the traffic patterns people use to view them. Finally, once it’s built, you test your website for user-friendliness and make ongoing adjustments as needed.
While a web designer’s job is making websites pretty, yours is making them pleasant, which requires also making them useful, usable, accessible, desirable, searchable, valuable and a whole mess of other adjectives.
Like a Chinese doctor does with chi, you make things holistically healthy. Although those “things” often are websites, companies also hire UX designers for everything from faucets to front doors. More than technology, therefore, you must understand people including what they think and how they act.