What skills do hiring managers look for in marketing managers?
Marketing, management, and social media are among the top skills that companies look for in marketing managers. Additionally, research and sales knowledge could potentially differentiate you from other candidates during the job application process.
Marketing Manager Education & Background
To apply for marketing manager jobs, candidates will want to have a bachelor’s degree and perhaps an advanced degree in marketing. Marketing is the preferred degree in this field compared to business administration and communication. Business and commerce majors are also more common than advertising majors.
Marketing managers work both individually and in collaboration with others in their organizations. They are more likely to be employed in marketing and advertising and information technology and services industries than in real estate. Other industries that employ marketing managers are hospital & healthcare and financial services.
Where do marketing managers work?
Location is also important when selecting a career path. Marketing managers often find employment opportunities in cities such as New York, Los Angeles, and Chicago.
Oversee the implementation of a company's marketing plan.