With a career in public relations, you’re a professional Manager and storyteller. Public relations is an important aspect of any large company’s or petite starlet’s public image. Whether you’re cleaning up their mess, averting a disaster, or making the general public love your client just a little bit more, your job is to present them in the best possible light, making them more accessible, approachable, and worth spending hard-earned money on.
You can get a bachelor’s degree in communications with a public relations major, but there are also benefits to going for a master’s degree. After all, almost all public relations careers that are higher up than Public Relations Representative are going to require a master’s degree. It’s a competitive field that requires a lot of training.
With a public relations degree, you can pursue a variety of careers. You can be a Representative, working directly with the clients; a Public Relations Manager, overseeing the Representatives; a Public Relations Director, making important business decisions for the agency; or a Public Relations Writer, crafting the stories that go out into the public as official statements by your clients. In any case, a public relations education will involve classes in management, communications, and even basic psychology and writing.
Now that school is over, where do you go next? Anywhere that will give you an internship. Internships are a great way to learn the job you’re going for, and to get your foot in the door.
After your internship, you might get a job as an assistant, then work your way up to Representative. Who knows, maybe you’ll be the Manager one day.
Careers You May Like
Listen to consumer conversations on social media to improve your company.
Serve as the customer's point of contact within a company.
Build a good name for a company.
Help albums or Recording Artists gain popularity.
Create hype for newly published books.
Generate funding for nonprofit organizations and causes.
Head up the flow of information within a company and out into the public.
Generate media publicity for a university's athletic teams.
Promote a company through community outreach.
Create strategies to get a political candidate elected.
Get good media coverage for your clients.
Create a good image of your company for shareholders or the general public.
Keep companies safe from negative publicity in the Internet.
Build up the reputation of a fashion brand or designer.
Work with the media to build a good reputation for your company.
Bring the interests of companies or groups to the attention of Lawmakers.
Advise clients on how to look good.
Make public statements on behalf of your company.